GOOGLE ADS MANAGEMENT

Targeted Ads. Qualified Leads. Real Results.

Reach potential customers with structured, data-driven Google Ads campaigns planned around clear business goals, useful landing pages and measurable enquiries.

Intent Targeting

Reach active searchers

Measured Leads

Track meaningful actions

Search Ads

Capture active customer demand

Display Ads

Build relevant campaign reach

Shopping Ads

Promote suitable products

Remarketing

Reconnect with past visitors

GOOGLE ADS + CRM

Manage Ad Leads in One Place

Connect campaign enquiries with IBWS Lead Management CRM to assign leads, record source and improve follow-up visibility.

Our Google Ads Process

Campaigns are planned, launched and improved through a clear working cycle.
01

Understand

Define goals, offer and audience
02

Strategy

Plan keywords, budgets and landing paths
03

Setup

Build campaigns and tracking
04

Optimise

Refine performance and relevance
05

Report

Share results and next actions
FREQUENTLY ASKED QUESTIONS

Google Ads FAQs

The right budget depends on your market, keywords, locations and expected lead volume. IBWS recommends a practical starting range after reviewing your goals.
Yes. Google receives the advertising spend directly, while campaign planning and management are charged separately.
Yes. Campaign setup can include keyword grouping, ad copy, targeting, landing-page recommendations and conversion tracking.
Yes. Campaigns can be geographically targeted to relevant service areas, subject to market demand and budget.
Yes. Reporting explains campaign activity, important metrics and optimisation priorities without promising guaranteed leads or sales.
Yes. Lead sources and enquiries can be connected with CRM workflows where technically suitable.

Start Getting Qualified Leads

Talk to IBWS about a structured Google Ads plan for your business.

Ready to Grow Your Business With Google Ads?

Reach relevant customers with measured campaigns and organised lead follow-up.
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